2015 Keynote Speaker
Marcie Allen is President of New York City-based music experiential agency MAC Presents. She leverages her twenty years years of music industry experience to negotiate high profile sponsorships between the world’s leading brands and artists. Allen has executed partnerships on behalf of brands including Delta, Southwest, Microsoft, Jeep, Verizon, Sony Mobile, Samsung, CITI, and AT&T. She is a nine-time nominee and four-time winner of Billboard’s Concert Marketing and Promotion Award. Allen was named to Billboard’s Women in Music 2010-2014, Billboard’s “40 under 40″and received Billboard’s Humanitarian Award in 2013. In 2013, The White House honored Allen as one of their Hurricane Sandy “Champions of Change.” The event highlighted people and organizations directly involved in response and recovery efforts following Hurricane Sandy. She directed a documentary short, “Beach 119,” about her efforts in Rockaways, New York, after the storm. Prior to starting MAC, Allen owned and operated MAD Booking & Events, which booked and produced music festivals across the country including On the Bricks in Atlanta, GA. She currently serves on the Board of Directors for the Country Music Association.
Watch MAC Presents’ reel below.